More Than Accessories - A Movement For Dog Lovers Who Value Style And Substance.

Hello there!
Hi and Welcome to Pawdrobe HQ. I'm Jan - the heart and hands behind Pawdrobe HQ. I specialise in creating handmade dog accessories using iconic William Morris designs.
Inspired by my daughter's cockapoo, Freddie and a love of timeless British design, I started Pawdrobe HQ because I couldn't find beautiful, practical dog accessories that blend function, flair and heritage charm. All that was available were generic pieces with garish, cartoon designs on them. It was then I decided to start my quiet rebellion against boring, mass-produced basics and instead, celebrate style through thoughtfully crafted accessories that offer both charm and practicality to dog-lovers who care about style and substance.
As a 60+ female founder my career path has certainly been a meandering journey - I've been a Soft-Skills Trainer, stagehand at two of Liverpool’s theatres (many moons ago), MD of a Training Consultancy and a Census collator (amongst other things), but I've always been pulled to the design and making of hand-crafted goods (including vegan waxed fabric food wraps, before COVID saw that business’s demise).
In addition, I'm well-practiced in bouncing back from adversity - after COVID, I could've told myself that aged 60+ my entrepreneurial dream was over - but I didn't. I'm a firm believer that we're never too old, too late or too lost to start something beautiful. So I brushed myself down, reflected on my skills and into my life walked Freddie - my fate was sealed.
You love your dog. You love your style. You want beautifully handcrafted, practical pieces for Walkies With Wow.
You've found your people - join my quiet rebellion.

Why William Morris Fabrics?
Because good design never goes out of style.
My collection features the renowned and intricate patterns of William Morris, celebrated for their historical significance and artistic beauty.
Drawing from the Arts and Crafts movement, Morris’s designs—such as the famous "Strawberry Thief" and "Willow Bough"—reflect a dedication to craftsmanship and quality that resonates with dog owners who appreciate classic, timeless style.
These fabrics not only offer your dog a unique and luxurious accessory, but they also connect your pet to a rich heritage of British artistry.
Why Pawdrobe HQ?
Handmade in the UK - in my Liverpool studio
Crafted with care, not mass-produced
Weather- resistant materials - designed for British weather
William Morris prints - timeless design with lasting charm
Dog comfort & Human style - form meets function, always
Limited runs - small batches


Quality, Heritage, and Sustainability
I am committed to sourcing premium fabrics from reputable UK suppliers. I could source my fabrics from across the globe and add to the world's air miles, but instead I choose to support UK-based businesses - yes, it costs me more but it minimises the global environmental impact.
The William Morris fabrics used in my collection are not only selected for their timeless beauty, but also their durability.
In addition, I strive to make every part of the process as sustainable as possible, using biodegradable or recyclable packaging and ensuring a minimal carbon footprint, where possible.
Sustainable Packaging & QR Codes
My commitment to sustainability goes beyond the accessories I make. To reduce waste, I hand-stamp my logo directly onto recyclable bags, ensuring a more eco-friendly alternative.
At live events. I offer QR codes for you to connect with me digitally and join my email list. For example, if you're interested in signing up for the Pupdate Pack, you can simply scan the QR code—no need for paper.
Together, we can prioritize our pups' well-being while being mindful of our shared responsibility to protect the environment.

Thank You
As a one-woman business, I really value your support. Every purchase from my collection signifies your commitment to championing small, independent UK businesses and embracing the joy of seeing your dogs in stylish, well-made products.
By choosing Pawdrobe HQ, you’re investing in beautifully crafted, stylish, and high-quality products for your pup’s wardrobe.
Whether you’re looking for a sophisticated dog collar for a special occasion or a stylish bandana for daily wear, my collections offer the perfect solution. Celebrate your dog's unique personality with an accessory that is both luxurious and practical, crafted with a passion for design and detail.
Thank you for being part of my journey and and quiet rebellion against mass-produced, generic products.
FREE DELIVERY-orders over £35
COPYRIGHT - All products on this site are for personal use only. All rights reserved.
No part of Pawdrobe HQ products is to be copied, distributed, altered, re-sold or used for any commercial purposes.
COLOURS - Colours may not always be exactly as they appear on your computer due to the nature of different computers and their monitors.
FABRIC DESIGNS - Finished products may not replicate the exact fabric design on screen, due to the cut of the fabric.